INDUSTRY:
Café Branding
CLIENT:
Limoncello&Latte Cafe
YEAR:
2025
EXPERIENCE:
Editorial & Content Creation
Limoncello Latte — Menu & Social Design
about
The Limoncello Latte project was created as a visual concept for a summer café special. I designed a bright, minimal A5 menu inspired by Italian coastal cafés and paired it with a curated Instagram grid to show how the drink could live across social media.
The goal was to build a fresh, playful identity using citrus tones, clean typography, and warm lifestyle imagery. This project highlights how a simple product can be elevated through thoughtful menu design and a cohesive content direction.
challenge.
The challenge was to create a strong visual identity for a single menu item and make it feel like part of a full brand. The menu needed to stay simple and clean, while still capturing the summer, citrus-inspired mood.
Another challenge was designing an Instagram grid that looked cohesive but not repetitive. Balancing product shots, textures, colour accents, and lifestyle moments required a clear visual strategy. The goal was to ensure the menu and the feed worked together as one consistent brand story.
result
The final concept successfully introduced a clear and refreshing identity for the Limoncello Latte. The menu design feels modern and light, and the Instagram grid brings the drink to life through warm colours, styled layouts, and brand-driven visuals.
Together, these elements create a cohesive mini-brand that demonstrates how thoughtful design can elevate even a single product. The project shows strong art direction, menu layout skills, and social media design — all working to present the drink in an attractive, memorable way.